A decade ago Andrew Miller was at what most would consider the pinnacle of his career as a snowboard photographer. He was a senior staff photographer for Transworld Snowboarding, travelled on big expeditions with athletes like Jeremy Jones and shot poster-worthy images for some of the biggest brands in snowboarding. Miller was and still is, legitimately, one of the most recognized and respected photographers in the snowboard world.
But the media landscape has changed in the last decade, and Miller, now 36, has also evolved. Print magazines like Transworld Snowboarding and Snowboarder ceased publication in 2019 and 2020, respectively, usurped by digital content and social media. Marketing and film budgets got slashed in the wake of the pandemic — gone are the days of all-expense-paid heli trips to Alaska. So, Miller had to shift.